"'Shameoho Jeongshik's Betrayal?"…YouTuber Shameoho, Enraged at 'Waffle University' for 'Portrait Rights Infringement' (Legal Action Foreshadowed)
Everyone, do you remember the 'Waffle University Shameoho Jeongshik' that swept through social media?
This 'perfect combination' recipe, which received rave reviews as 'the waffle of a lifetime', has now escalated into a bitter legal dispute over 'portrait rights infringement'. YouTuber Shameoho, the creator of the recipe, declared that he would "fight to the end" against Waffle University's headquarters. What exactly happened?
Who is 'Shameoho'?
'Shameoho' is a popular mukbang YouTuber and TikToker with approximately 190,000 subscribers. His unpretentious and honest review style has garnered significant popularity, especially among the younger generation. When he revealed his 'perfect combination' for Waffle University's 'Cheesecake Nutella Gelato Waffle' by changing the gelato to 'cream cheese', this recipe instantly went viral as 'Shameoho Jeongshik' on social media, gaining explosive popularity.
Thought It Was 'Thank You Coupons', But Was It 'Hush Money'?
Shameoho's claims are as follows:
- [Origin of the Incident] When 'Shameoho Jeongshik' gained popularity, Waffle University headquarters contacted him, offering 'thanks' and coupons. He accepted, thinking it was a sincere expression of gratitude.
- [Portrait Rights Infringement] However, he later discovered that Waffle University was commercially using his face and name without consent on in-store promotional materials and menus.
- [Outrage] Shameoho expressed his anger, stating that "the coupon offer was effectively 'hush money'," and "there was no agreement or contract whatsoever. If necessary, I will consider legal action."
Creator's Rights
This incident is a bitter example of how an individual creator's idea can contribute to a large franchise's sales, and how easily those rights can be infringed.
Many fans who loved 'Shameoho Jeongshik' are now raising their voices, demanding that Waffle University pay due respect and compensation to the 'creator' of the recipe.
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