Seongsu-dong Adidas Cafe Opens Today (10/25)! More Than Just a Cafe (ft. Reservation-Required Tufting Class, Rooftop, Meeting Room Info)

Folks! Folks! 🔥 Today (October 25th), an absolutely 'amazing' space opens in Seongsu-dong!
It's not just a cafe. 👟☕️ The sports brand 'Adidas' has officially opened its multi-cultural space, 'CAFÉ 3 STRIPES SEOUL', today!

You might be thinking, "Adidas? A cafe?" But this is definitely not just a place to drink coffee.
From fashion shows to music live performances, tufting classes, and even reservation-only meeting rooms! I'll break down everything about this place, which is set to become Seongsu-dong's new 'community hub'! 🚀

Another 'hip' spot has been born in Seongsu-dong. It's the 'Adidas Cafe 3 Stripes Seoul', officially opening today!
From its German industrial-inspired exterior to the three-stripe logo subtly incorporated throughout the interior, its visuals alone are impressive. 👍

But the true charm of this place is that it's 'more than just a cafe'.
It's a place where sports, fashion, and lifestyle converge, truly embodying Adidas' vision for a 'community hub'.

1. Location & Basic Information

Name: CAFÉ 3 STRIPES SEOUL
Location: 9 Seongsui-ro 7ga-gil, Seongdong-gu, Seoul (Near Seongsu Station)
Opening Date: October 25, 2025 (Today!)
Features: Cafe + Culture Hub + Rooftop (Closed every Monday)

2. What Makes This Place Special? (Q&A)

Q. Isn't it just an Adidas store selling coffee and pastries? 🧐

A. (Absolutely not!) Of course, its cafe fundamentals are solid.
With approximately 50 types of menu items, from Adidas logo-shaped cakes to healthy baked goods/beverages (especially looking forward to collaboration menus with 'Dore Creative Crew'!), and a Seongsu-dong view rooftop cafe space on the 3rd floor! ☕️🍰

But! The core of this place is 'participation'.

Culture Hub (CULT HUB, 2nd floor):
- Reservation-Only Meeting Rooms: Private spaces for personal work or business meetings (max 10 people / 120 minutes / 1 drink per person mandatory).
- Unique Classes: Every Sunday, special classes like tufting (rug/mirror making) are held.
Various Events:
- The Original Weekend: Special programs like music live performances every weekend (pre-registration required!)
- Morning raves, rooftop cinema clubs (movie + BBQ!), morning runs, yoga, etc., are planned.

Q. How do I book 'Culture Hub' meeting rooms and classes? 🤷‍♀️

A. The booking methods differ slightly.

Meeting Room Reservations (Culture Hub):
- Only for 'adiClub' membership holders!
- Book with 100 adiClub points (Refundable if canceled before visit / No refund for no-shows)
- Reservations open every two weeks (currently available until November 9th)
- Can only be used during non-class hours. (Check class times below!)
Class / Weekend Program Reservations:
- Apply separately through the 'Calendar' menu on the Adidas official website or app! (First-come, first-served or lottery)

Q. What about the class schedule?

A. Here's the class schedule released so far. (Every Sunday)

October 26 (Sun): Tufting - Rug Making
November 2 (Sun): Tufting - Mirror Making
November 9 (Sun): Tufting - Rug Making
(Class times: 1:30 PM - 3:30 PM / 4:00 PM - 6:00 PM - Meeting rooms are not available during these times!)

Q. And the music live performances? 🎤

A. These are part of 'The Original Weekend' program.

November 8 (Fri? Sat?): Singer SOLE performance scheduled! (Pre-registration required!)

3. Conclusion: Seongsu-dong's New 'Playground' & 'Community Hub'

Beyond simply selling products, Adidas' ambition to create a 'community' where brand fans can gather, communicate, and enjoy themselves is evident.

You can enjoy a leisurely coffee on the rooftop, use the meeting rooms for studies or business with friends, or enjoy special classes and performances on weekends!

If you're in Seongsu-dong, it looks like it will become a new 'hot spot' that you absolutely must visit.

Which program are you most looking forward to at the Adidas Cafe? 🤔

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Seongsu-dong Adidas Cafe Opens Today (10/25)! More Than Just a Cafe (ft. Reservation-Required Tufting Class, Rooftop, Meeting Room Info)